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Introduction to establishmen

Introduction to the Establishment of Campus Souvenirs

The National Taiwan University Souvenir Office was officially established on April 1, 2024. Adhering to the concept of inheriting campus culture, embodying the spirit of NTU, and showcasing the characteristics of a century-old university, it is committed to promoting campus souvenir services and cultural promotion, and continuing the profound historical heritage and shared campus memories of NTU.


The campus souvenir flagship store officially opened and began operation at the New Moon Terrace in the main campus at the end of 2024. We thank Libai International Industrial Co., Ltd. for their physical donation to help renovate the space and create a unique venue that combines cultural display, exchange and interaction and campus life services, adding a brand-new cultural exchange space to the campus.


The first-floor souvenir shop and the second-floor open space are designed around the core concept of "three connections," linking the bonds between faculty and students, alumni memories, and international exchange networks, serving NTU faculty, students, alumni, residents of the surrounding community, and domestic and international visitors. Through representative campus merchandise and cultural creativity, the space conveys the spirit of NTU's centennial; the souvenir shop showcases the NTU brand image and carries shared campus memories; and the open space plays a vital role in promoting campus culture, facilitating exchange and sharing, and guiding domestic and international visitors to understand NTU and its spirit, becoming an important window connecting the campus with the world.

Three major links

Teacher-student connection

Set up works by renowned professors from National Taiwan University

This highlights National Taiwan University's social connections and contributions.

Alumni Links

Provides alumni center service locations and event venues

Strengthen connections and cooperation among alumni.

International Links

Serving as a stopover for foreign visitors and student groups

It is a place to rest, socialize, and purchase NTU souvenirs.

Introduction to establishmen

Introduction to the Establishment of Campus Souvenirs

Limited edition stationery, campus merchandise, and commemorative apparel incorporating elements of National Taiwan University's history and culture, combined with modern design concepts.

future outlook

Future Outlook

As a platform for showcasing campus startups

New intelligent technology applications

Creative workshops and cultural exchange activities

The goal is to make the New Moon Terrace Campus Souvenir Shop a popular destination for faculty, students, and alumni, and a hub where the campus and community cultural atmosphere blend seamlessly.